The smartphone in question is known as the BlackBerry Leap and, although it may have a new name, the device is effectively a rebadged revision of the Z10, which will be sold at a lower price point to court people who are on a budget.
Up front is a 1080p full HD display, measuring five inches across the diagonal, while beneath the skin is a 2800mAh battery, 2GB of RAM and a 1.5GHz processor.
An eight megapixel camera on the back can shoot 1080p video clips and there is a front-facing two megapixel camera, for selfies and video calls.
The durable and classy design of the Leap is apparent on the outside, although it is a little more businesslike than its contemporaries, as BlackBerry is trying to get back to its roots.
The Leap is going on sale for a price equivalent to about £180 in the US, so hopefully, its UK release will come close to matching this, making sure that this is a solid budget option for cash-strapped smartphone buyers.